Anastasia discovered her passion for people and their unique cultural nuances during her university years. This fascination solidified her career path toward culture and Diversity, Equity, and Inclusion. Over the past six years, she has actively shaped and promoted these values, including through the organization of corporate events.
At Semrush, Anastasia took the lead in developing the company's cultural direction from its inception and spearheaded its DEI initiatives. Under her leadership, the DEI Policy and Manifesto was created, and six DEI communities were established.