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Learn more about our marketing team and Lorem ipsum dolor sit amet, adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip.

Yulia Ibragimova

Yulia Ibragimova

Yulia has been passionate about data analysis for over 6 years now. She is a huge supporter of data-driven decision making, and is known for a product-oriented approach across all her activities at Semrush. Yulia's two focus areas are currently data studies and people management. Yulia serves as a Lead of the team whose daily tasks consist of analyzing latest industry trends to сreate insightful stories based on Semrush data.

Data-Driven Brand Activities: How to Extract More Value from Data for PR and Marketing

Data-Driven Brand Activities: How to Extract More Value from Data for PR and Marketing

What do you do when need information in 2023? You search the web. People may lie in surveys, but they are unlikely to be anything but truthful in a Google search.

Yana Romanova

Yana Romanova

Yana has been working in the HR Brand sphere since 2017. Her main belief is that the brand should be based on true values and company spirit because a candidate's expectations about the employer should match reality. Under Yana's management, Semrush was listed in the top 10 of the strongest HR Brands in IT (out of 700 companies) and was granted the Great Place to Work certification twice. In addition to leading the EVP project, Yana supervised and coordinated the launch of the current Career website of the company and a branded HR podcast.

How to Create an EVP                
and Roll It Out:                                
The Semrush Experience

How to Create an EVP and Roll It Out: The Semrush Experience

A unique Employer Value Proposition (EVP) helps the company’s brand grow externally and internally. Let’s see how it works.

How to Sync Data Between Different Databases

How to Sync Data Between Different Databases

Once our teams moved to a centralized place for storing user data, they started facing a challenge on how to keep this data in sync.