Authors

Irina, with Semrush since 2018, now leads content for our rapidly expanding Social AI solution, implementing strategies that enhance business outcomes and delivering high-quality content to help our audience amplify their social media results. Her work contributes not only to product development but also nurturing our company culture. As one of Semrush’s Green Ambassadors, she channels her passion for ecological and environmental sciences to help the company become more sustainable.

Andrew serves as Semrush’s Chief Marketing Officer and leads a team of over 150 global marketing and communications professionals. Andrew has a demonstrable track record in building and optimizing global marketing functions from the ground up. He has lived and worked in some 20+ countries, with a primary focus on digital marketing and digital transformation. Prior to Semrush, he held CMO roles and led global marketing functions at UnitedLex, SoftServe, Cisco, GfK, and more.

Anastasia discovered her passion for people and their unique cultural nuances during her university years. This fascination solidified her career path toward culture and Diversity, Equity, and Inclusion. Over the past six years, she has actively shaped and promoted these values, including through the organization of corporate events. At Semrush, Anastasia took the lead in developing the company's cultural direction from its inception and spearheaded its DEI initiatives. Under her leadership, the DEI Policy and Manifesto was created, and six DEI communities were established.